Współczesna recepcja idei narodowej w mediach Ukrainy

Abstract

In the last twenty years the societies, which had been the part of USSR, have experienced quite strong pressure of de-ideologization. Ideological Indifferentism is often also Ideology – the ideology of obsessive emptiness. Otherwise the human consciousness, focused on passive, entertaining consumption of information, has also become the dominant form of ideology. It means that it is not actually the de-ideologization, but re-ideologization of the society. The optimal version is to realize the national idea as the duality of spirit and practice. It is important not to run to another extreme – total ‘retrospective’ idealism, referring to the ‘golden age’ at a historic time, despite the necessity to use the potential of information for the future.